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Milken Institute: Center for the Future of Aging

Milken Institue

The Center for the Future of Aging is an initiative from the Milken Institute, focused on changing perceptions around the future of aging.

We helped CFA update their website to give it a more contemporary look, as well as find a new structure that was better suited to their goals as an organization: to make their output accessible and relevant, and to encourage repeat visits.

To accomplish this, we came up with the concept of reframing the website as a digital publication, with themed “issues” and “chapters” containing CFA’s own content as well as content from trusted partners. We made content more sharable by adding special features, such as the ability to tweet out highlighted passages from articles. We also added multimedia capabilities, such as the ability to introduce each “issue” with video or audio recordings.